International Business, Entrepreneurship and Marketing
The Department of International Business, Entrepreneurship, and Marketing (IBEM) explores the roles of organisations, from multinational firms to start-up social ventures, in shaping a better world, particularly the transition to net zero and the Sustainable Development Goals.
Our broad research interests include strategic management, international business in the digital era, business and society, negotiating cultural differences, regional development, technology transfer, social entrepreneurship, international marketing and R&D strategies, consumer culture and institutional change.
We explore these topics using a diverse spectrum of theoretical approaches from neoclassical economics, neo institutional, critical realism, actor-network theory, and assemblage thinking. Methodological expertise incorporates, but is not limited to, panel data analysis, structural equation modelling, qualitative longitudinal approaches, discourse analysis, ethnography, and poetic enquiry.
Our research has been funded by bodies such as the Economic and Social Research Council, Medical Research Council, Arts and Humanities Research Council, The European Commission, Innovate UK, Leverhulme, British Academy, and UK and devolved governments.
Latest Publications
- Karina Kappe
- Diemo Urbig
- Stephan Lengsfeld
- Jon C. Carr
- Jingong Huang
- He Nie
- Taojun Xie
- Johannes Meuer
- F. Iannacci
- S. Karanasios
- G. Viscusi
- R. McManus
- C.W. Tan
- Björn C. Mitzinneck
- Jana Coenen
- Florian Noseleit